Hereford Brand

CLEAR DRAINAGE--With a good grassland buffer in place, playas like this one surrounded by native grasses receive 'polished' water vital for recharging the Ogallala aquifer.

CLEAR DRAINAGE--With a good grassland buffer in place, playas like this one surrounded by native grasses receive 'polished' water vital for recharging the Ogallala aquifer.

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Tomorrow’s Water exploring playas as vital water source

Jim Steiert
Saturday, January 17, 2026
In recent years the Texas Playa Conservation Initiative, partnering with the Playa Lakes Joint Venture, Ogallala Commons on the local level, and other playa and water conservation-oriented entities have been championing playas not only as an all-important source of wildlife habitat, but as a vital...
Thank You Hereford ISD Board of Trustees

Thank You Hereford ISD Board of Trustees

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Thank You Hereford ISD Board of Trustees

News Staff
Saturday, January 17, 2026
January is school board appreciation month in Texas.School districts across the state are honoring their Board of Trustees for their tireless work for the district and students they serve. Hereford ISD has a great school board that takes their job and responsibility seriously.
Nazareth Family Church

Nazareth Family Church

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Nazareth Family Church

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Saturday, January 17, 2026
Disciple Now is a weekend to remember for our young people, January 1618. Teens from all over town come for the Friday, Saturday, and Sunday event with fabulous worship, teaching, fun, games and laughs. DNow is open for your teens. It begins at 5:30 p.m. Friday through Sunday noon.
Amorhett belongs to Margaret Avila. To enter your pet in the Hereford BRAND’s Pet Pic of the Week contest visit us on Facebook and submit your picture there. Winners receive a free one year online subscription to the Hereford BRAND or some Hereford BRAND merchandise. Winners need to come by 205 E. Park Avenue to the Brand office to claim their prize.

Amorhett belongs to Margaret Avila. To enter your pet in the Hereford BRAND’s Pet Pic of the Week contest visit us on Facebook and submit your picture there. Winners receive a free one year online subscription to the Hereford BRAND or some Hereford BRAND merchandise. Winners need to come by 205 E. Park Avenue to the Brand office to claim their prize.

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Pet Pic of the Week

News Staff
Saturday, January 17, 2026
Pet Pic of the Week

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CSF hits new fund raising record for 5th consecutive year

News Staff
Saturday, January 17, 2026
It’s now five record years in a row for Hereford’s hometown holiday charity, the Christmas Stocking Fund, as the 2025 fund raising total marked the best single season yet in the 46 year history of the grass roots charity to help Hereford’s less fortunate.
WHITEFACE OF THE WEEK

WHITEFACE OF THE WEEK

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Joseph Rodriguez

News Staff
Saturday, January 17, 2026
Joseph Rodriguez is being recognized as Whiteface of the Week after earning a spot in the Texas All-State Choir, placing 6th Chair at the Area level. This is a huge accomplishment and the first time in 56 years a student from any Hereford choir program has reached All-State.
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